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Categories Marketing Agencies Creative Media Sustainability Technology

The Drum Network speaks

News, insights and stories from inside the marketing industry

A pereson holds a pad and pen ready to take notes

New

5 min read
A gambling company commenting on hayfever: Is this a new low for local journalism?
The Drum Network
The backs of three people who look out over an outdoor event while the sun shines

New

6 min read
So you’re planning an event. But is it really sustainable?
The Drum Network
Two young people using electronic devices sit at a table outside in a park

2 days ago

5 min read
Gen Z is more optimistic about AI – and less worried about data privacy
The Drum Network
Juice drips from an orange half

3 days ago

6 min read
Are you getting the most value from your brand values?
The Drum Network
A black thumbs-down logo on a white background

10 May 2024

5 min read
Your brand experience needs to be more than just flight of fancy
The Drum Network
A blank digital billboard in front of a blue sky

10 May 2024

5 min read
Media buyers ask difficult questions so you get the best price
The Drum Network
A golden heart shape made from gold discs against a red background

09 May 2024

5 min read
How to understand the charitable giving of the ultra-wealthy
The Drum Network
A white letter 's' with a black outline painted onto an orange wall

09 May 2024

5 min read
Can a conversation save the planet?
The Drum Network
A London street scene overlooked by a mural

09 May 2024

4 min read
Brands and artists are transforming grey urban spaces into ‘painted cities’
The Drum Network
Three people sit on the grass at a festival with a big top tent in the background

07 May 2024

5 min read
Is this the summer of OOH?
The Drum Network
A close-up of a succulent plant

03 May 2024

5 min read
Ditching the downward dog: How event marketers are redefining wellness
The Drum Network
An AI-generated advertising image shows a virtual influencer holding up a bottle of a Korean soft drink

03 May 2024

6 min read
Why AI-created virtual avatars are the future of digital selling
The Drum Network
Green macarons on a pink background. One of them is smashed

03 May 2024

5 min read
Healthy cookies: Why it’s still so hard to get healthcare professionals to opt in
The Drum Network
Red 'caution' tape over a gate

02 May 2024

6 min read
Compliance makes social media healthcare marketing hard – but creativity always wins
The Drum Network
A man reads a newspaper while sitting in front of a wall covered in newspapers

02 May 2024

4 min read
How to say something compelling in a world of headline-readers
The Drum Network
A syringe against a pink background

02 May 2024

5 min read
The changing face of aesthetics: New legislation opens doors for responsible brands
The Drum Network
A hand squeezes a drop of liquid from a pipette

01 May 2024

6 min read
Why are people more concerned with treatment than prevention in global healthcare?
The Drum Network
A messy pile of medical pills

01 May 2024

5 min read
The public health comms gap: We have the behavioral data, now we have to use it
The Drum Network

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024