Ethos Travel: advert-top-1 by McCann London
- Location:
Luxury travel company Ethos Travel is launching a new campaign featuring hectic work calendars shaped to spell out the sentiments that spring to mind when work gets on top of us - such as ‘FML’, ‘Make It Stop’, ‘Save Me Now’, ‘End This Hell’ and ‘Help Me God’.
Ethos Travel’s “Time To Get Away” campaign, created by McCann London, avoids the usual holiday advertising clichés of sandy beaches and turquoise seas and instead conveys how most people feel at this time of year.
It aims to remind people to book their holidays early, before their work calendars take over.
Credits
Integrated Creative Director: Chad Warner
Head of Production: Sergio Lopez
Copywriter: Jean-Laurent Py, Jess Malet, Mike Ougthon
Art Director: Sebastien Boutebel, Michael Thomason
Designers: Carl Warren, Michael Thomason, Colin Lee, Tristan Dunk
Head of Art: Michael Thomason
Project Director: Metz Fasano
Creative Producer: Sarah-Louise van Uden
Account Director: AJ Coyne
Account Manager: Charlotte Habin
Account Executive: Charlotte Walters
Studio Manager: Ellis Faint
Print Producer: Liam White
Artworker: Viren Patel
Media Partner: Universal McCann
