The Drum Awards Festival - Official Deadline

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Agency: St Luke's
Date: May 2022
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It’s the trial that has gripped the nation. Butterkist, alongside creative agency partner St Luke’s, is getting the popcorn out for the ‘Wagatha Christie’ courtroom drama involving footballers’ wives Coleen Rooney and Rebekah Vardy.

In the UK, it is illegal to take photographs or videos inside courts, therefore news organizations often commission court sketches. The confectionary brand has inserted itself into the conversation and cheekily spoofed the sketches by reimagining the scene with all the captivated attendees – including the barrister – munching on their popcorn as Rebekah Vardy gives evidence.