Clean Bandit Shazam Dior

UK Top Shazamed Ads: Marks & Spencer storms the chart with two new entries from Ed Sheeran and Clean Bandit

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By Rebecca Stewart, Trends Editor

September 9, 2014 | 2 min read

Retail giant Marks & Spencer has shot into the chart this week with two new offerings.

'Rather Be' by Clean Bandit steals the number two position after featuring in M&S Food's minute-long spot 'Adventures in Imagination'.

The campaign comprises of a montage of sizzling burgers, chocolate-topped profiteroles and crumbling cheese - harking back to the brand's seductive 'not just any' food ads.

Meanwhile, Ed Sheeran's 'Sing', the score for M&S's 'Fashion Trends 2014' TV ad, sneaks into the third spot.

Both ads were created by Rainey Kelly Campbell Roalfe/Y&R and Mediacom and end with the strapline 'Only M&S'.

There's another new entry from London Grammar - their hit 'Hey Now' appears in Dior's 'The Future is Gold' campaign, starring Charlize Theron, for the designer's new J'adore Dior fragrance.

Once again Lykke Li holds on to the number one spot with her hit for Peugeot 'Gunshot'.

The charts are based on the number of times each ad has been Shazamed over the past week using music identification app Shazam.

Shazam Chart

Clean Bandit Shazam Dior

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