Categories Marketing Agencies Creative Media Sustainability Technology

Niantic

Image

12 Mar 2023

7 min read
Overheard at SXSW: ‘brands should start small, think big and learn fast with AR’
SXSW
Playstation controller

09 Mar 2023

4 min read
Overheard at IAB Playfronts: ‘Content is king, but distribution is God’
IAB
David Jones | You and Mr Jones

14 Mar 2018

7 min read
Why former Havas chief David Jones invested in Bafta-winning agency Gravity Road
You & Mr Jones
Pokemon Go, Gorillaz, Snapchat and Planet Earth AR

07 Jul 2017

7 min read
Did Pokemon Go really change how marketers view augmented reality?
Pokemon Go
Pokemon Go

08 Jun 2017

2 min read
Pokemon Go marks first birthday with data-powered outdoor ads in Tokyo, London and New Yor...
Pokemon Go
Pokemon Duel

25 Jan 2017

2 min read
Pokemon Duel hopes to emulate Pokemon Go - without the draw of augmented reality
Pokemon Go
Niantic, Nintendo, Pokemon Go

17 Jan 2017

2 min read
Niantic reap $950m Pokemon Go windfall in 2016
Pokemon Go
Pokemon Go, Starbucks

09 Dec 2016

1 min read
Pokemon Go partners with Starbucks to create 7,800 Pokestops
Pokemon Go
PokemonGo

23 Sep 2016

2 min read
Pokemon Go’s innovation was people in the real world, says Niantic’s Tatsuo Nomura
Spikes Asia

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024