The Drum Awards Festival - Extended Deadline

-d -h -min -sec

Enter now

The Drum Show: TripleLift and Criteo on adtech, AI and targeting

The Drum at Cannes and Technology

Sponsored by
The Drum’s US associate editor Kendra Barnett is joined by Matthew Hogg, senior vice-president of global business development and partnerships at Criteo, and Andrew Eifler, chief product officer at TripleLift, as they talk adtech, AI and targeting in the post-cookie world.
Share Episode
About the show

More Episodes

Stagwell CEO Mark Penn on ad industry trends, political advertising & AI

At Stagwell’s Sport Beach at Cannes Lions 2024, the network’s CEO Mark Penn, a former Microsoft exec and political strategist, speaks to The Drum’s associate editor Kendra Barnett about festival highlight, AI’s role in the ad industry, the biggest challenges facing marketers today, the digital evolution of political advertising and more.

How cultural partnerships can drive brands to pole position

Partnerships are an incredible tool to help brands find their voice in culture, say MoneyGram’s CMO Greg Hall and Cutwater CCO Chuck McBride – but what lessons from the iconic MoneyGram brand’s F1 partnership can help other brands drive genuine engagement with fans?

The Drum Show: Media.Monks, Adobe & Tripadvisor on artificial intelligence

Join Henry Cowling from Media.Monks, Ken Reisman from Adobe, Bastien Parizot from Reckitt, and Christine Maguire from Tripadvisor as they discuss how technology, people, and processes combine to redefine marketing success and boost creative efficiency.

25 mins

The Drum Show: Shaun White, Benjamin Golik from Uncommon & Jane Ostler from Kantar

Join host Gordon Young in the premiere episode of The Drum Show in Cannes 2024 as he chats with snowboarding superstar Shaun White, Benjamin Golik from Uncommon, and Jane Ostler from Kantar. Don't miss out on their unique insights and stories straight from the heart of Cannes!

22 mins

Popular To Watch

The Drum at Cannes

The Drum Show: TripleLift and Criteo on adtech, AI and targeting

The Drum at Cannes

Stagwell CEO Mark Penn on ad industry trends, political advertising & AI

The Drum at Cannes

How cultural partnerships can drive brands to pole position

Award Winning Stories

Disney Star Network on Winning Grand Prix for Words of Pride - Reclaiming respect with language campaign

Award Winning Stories

Bursty's James Ward explores award-winning campaign for PUMA: Recognising The Trailblazers of Female Football, The OG's

Award Winning Stories

Alycia Raco, Strategy Director awarded for "It's Time to Play Better" campaign by Hopeful Monsters for PARK

Series From The Drum

Unlocking the Minds of the World's Top CCOs

How agencies work smarter, not harder

Insights from Davos

Insights from Davos

Simplifying politics, amplifying insights

Applying behavioral science principles to real-world marketing scenarios

Navigating the Storm - insights from CES24

Discover the views of Senior Brand Marketers on Technology, Media and Marketing